In 2022, Seattle hosted the University Council for Educational Administration's annual conference and I was selected to create a design to represent Seattle - past, present and future.
This logo centers the power of the totem pole - created by First Nations of the Pacific Northwest - to assert the importance of Native visibility and leadership. By overlaying the totem pole with an outline of Seattle's well-known Space Needle, past and present become one and invites viewers to recognize that Native cultures and power are always still here. This work also celebrates Coast Salish lands through lush imagery of forest trees, Mt. Rainer, and cherry blossoms - a signal of spring and rebirth. Additionally, orca whales, which populate the Puget Sound, represent the importance of family and community sustainability.